Global Scans · Media & Entertainment · Weekly Summary

• [New] In 2026, content creators are shaping every part of the media ecosystem. Marketing-Interactive
• [New] The entertainment industry and media will finally recognize that video games are the dominant form of entertainment in 2025. The Drum
• [New] In a world where streaming is central to entertainment, education, and information, a VPN ensures that users can experience the full potential of online content safely, securely, and without limitations. TechBullion
• [New] With 2026's FIFA World Cup expected to be the largest spectator event in history, Unilever is already planning how to capitalize on the billions of viewers watching via paid media and sponsorships. Digiday
• [New] Retail media networks are projected to capture approximately 20% of total global advertising revenue by 2030, exceeding $300 billion according to Omdia research. PPC Land
• [New] We might see regulations requiring AI-generated content disclosures (as was proposed in US Senate hearings, and the EU's AI Act likely mandating watermarks for synthetic media). Kukarella
• [New] Some companies are collaborating on detection standards (ex: Adobe's Content Authenticity Initiative for media, which could extend to audio). Kukarella
• [New] In December, the world's first country-wide social media ban for children will go into effect in Australia, banning children under 16 from major social media platforms. Engadget
• [New] A potential price reduction to $99 could make the Apple TV more accessible to a broader audience, further solidifying its position as a central hub for entertainment and gaming. Geeky gadgets
• [New] The WhatsApp Channels monetization features will create a new generation of creators and brand-owned media. SEO Services Agency USA
• [New] WARC figures published earlier this week projected retail media network investment would reach $174.9 billion in 2025, up 13.7% year-on-year. Digiday
• [New] Retail media ad investment is forecast to overtake combined linear and connected TV spend in 2026. Bizcommunity
• [New] The latest Warc Media forecast sees worldwide investment in retail media networks set to reach $174.9bn in 2025, up 13.7% year-on-year, before rising a further 12.4% in 2026 to reach $196.7bn, representing 16% of all ad spend. Bizcommunity
• Retail media spending in the U.S. alone is set to hit $60 billion in 2025 and will rocket past $100 billion by 2028, outpacing nearly every other digital channel. Affiliate Summit
• By 2030, retail media will look dramatically different. Affiliate Summit
• We believe the media will continue to make the necessary impact to safeguard the future of Ghana. Myjoyonline
• Advertisers are ready to take advantage: According to Forrester's Q3 2025 CMO Pulse Survey, 86% of US B2C marketing executives plan to experiment with new channels and tactics in 2026, and 83% intend to diversify their media mix beyond the big three. Forrester
• Reddit and Kick will be included in Australia's social media ban for children under 16. Australian Broadcasting Corporation
• Australia's world-first social media ban for children under 16 will apply to messaging board Reddit and live-streaming platform Kick, the online safety regulator has ruled. Australian Broadcasting Corporation
• The Digital 2026 Global Overview Report noted that there are 5.66 billion social media users worldwide, making them a supermajority. The Manila Times

Last updated: 17 November 2025