Global Scans · Media & Entertainment · Weekly Summary

• [New] Women's sports have the potential to generate $2.5 billion in value for rights holders in the United States by 2030, including private equity investors, brand sponsors, and broadcast media rights holders. Yahoo Sports
• [New] Broadcasting companies are expected to see the biggest surge over the next six months, signaling that the media and content industries are on the verge of a significant AI-driven transformation. Fortune
• [New] In 2026 we expect commerce to play a greater role than ever, connecting across all forms of media. Digiday
• [New] YouTube's latest initiative could set a precedent for other platforms in handling AI-generated media responsibly. BUSINESS 2.0 NEWS
• [New] The pilot rollout underscores YouTube's commitment to mitigating the risks posed by synthetic media, which has grown increasingly sophisticated with advancements in generative AI. BUSINESS 2.0 NEWS
• [New] Social media users in the UK are becoming less active on tech platforms due to the rise of video apps and fears that posts could come back to haunt them. The Guardian
• [New] In the UK, hundreds of teenagers will trial social media bans, digital curfews and time limits on apps under a government pilot, alongside a consultation on whether under-16s should be barred from accessing social media. The Guardian
• [New] Retail media is the fastest-growing digital channel, with 14.1% growth projected in 2026. AFFiNCO
• [New] The rise of apps such as TikTok and the popularity of video features including Instagram's Reels mean that people are consuming social media more passively and are less likely to take an active role, a change compared with how they might have behaved on platforms such as Facebook. The Guardian
• [New] Social commerce in the United States is expected to exceed $100 billion in revenue by 2026, reflecting the increasing number of consumers who shop directly through social media platforms. Zarsh Solutions

Last updated: 13 April 2026